Sunday, November 29, 2009

Why is food content ie: fat and carbs always measured on 100g?

100g is a well rounded number and is easy to divide for those people who want to measure their food intake. Also it is a universal thing so that wherever you are you can always know how much of the good and bad stuff your body is taking in.



It is also so that you can make direct comparisons between products instead of having to do maths



Why is food content ie: fat and carbs always measured on 100g?ie 7





It's so that you can make a direct comparison between different products even if they weigh more/less than each other. Eg you might be comparing a 250g ready meal with a can of soup.



Why is food content ie: fat and carbs always measured on 100g?ireland internet explorer



Unfortunately this has become the industry standard but can be used to influence how you buy foods. Its also part of the Advertising Standard Agencies bases for advertising.



The preferred choice of base (per 100g) does not usefully categorise all foods correctly.



For augments sake if a 100g base is used, mustard would be classified as a high fat food, despite the fact that it would never be consumed in such quantities.



The tenet that there are no bad foods, only bad diet choices applies in this case. It would seem that a problem that many consumers encounter is not always which foods are 鈥榞ood鈥?and which foods are 鈥榖ad鈥?but rather how foods should be consumed to obtain a balanced diet.



Since the 100g base does not fairly categorise different foods, then it is difficult to see how the nutrient profiling model can be used to help the population choose a balanced diet.



The 100g base is used in nutrient profiling. It is possibly there for people to make comparisons, but unfortunately this can be somewhat difficult.



As I mentioned at the start that it can be used to influence you when you come to looking at the front of a packet of processed food to judge fat,salt,sugar content.



Here is an example "Only 5gms of Fat" etc this is normally emblazoned across the front of the packet.



Ops; this when examined closely is 5gms of fat/100grms of content. With most processed food packets being 500grms or more that equates to 25grms of fat and is sometimes far worse for sugar and salt.



The question is can you believe the information on the packet.



I have to ask; "is your supermarket killing you" ?

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